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<title>OpenAI launches a social network</title>
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<span class="preheader" style="color: transparent; display: none; height: 0; max-height: 0; max-width: 0; opacity: 0; overflow: hidden; mso-hide: all; visibility: hidden; width: 0;">Hands on with Sora 2</span>
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<a href="https://www.platformer.news/r/835eb392?m=51418983-c335-42dc-b433-9fac3bd4e54a" class="post-title-link" style="text-decoration: none; display: block; margin-top: 32px; text-align: center; line-height: 1.1em; overflow-wrap: anywhere; color: #000000;" target="_blank">OpenAI launches a social network</a>
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<p class="post-excerpt post-excerpt-with-feature-image" style="margin: 0; color: #15212A; font-size: 19px; line-height: 1.4em; text-align: center; padding-bottom: 28px;">Hands on with Sora 2</p>
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By Casey Newton • <span class="post-meta-date" style="white-space: nowrap;">30 Sept 2025 </span>
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<span style="white-space: pre-wrap;">A Sora-generated likeness of Sam Altman announces Sora 2 during a keynote video on Tuesday. (OpenAI)</span>
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<p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;"><strong style="font-weight: 700;">I</strong>.</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">Earlier this week, an AI talent studio named Xicoia drew consternation from Hollywood actors when it announced it was in talks with "<a href="https://www.platformer.news/r/2ed1dd7d?m=51418983-c335-42dc-b433-9fac3bd4e54a" rel="noreferrer" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">a number of talent agents</a>" that it said are interested in signing a deal with its first product — an AI actor named Tilly Norwood. </p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">The character, which was initially generated using ChatGPT, had first appeared in a comedy sketch earlier this year. The prospect that it could possibly take away work from human actors produced an understandable backlash. “Hope all actors repped by the agent that does this, drop their a$$. How gross, read the room,” wrote Melissa Barrera, who starred in <em>Scream</em> and <em>In the Heights</em>, in an Instagram story, <a href="https://www.platformer.news/r/ae7ab3a0?m=51418983-c335-42dc-b433-9fac3bd4e54a" rel="noreferrer" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">according to <em>Vulture</em></a>. Even Natasha Lyonne, who is building her own AI studio using a model that trains on licensed content, rejected the AI actor. “Any talent agency that engages in this should be boycotted by all guilds,” she said. “Deeply misguided & totally disturbed. Not the way. Not the vibe. Not the use.”</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">In response, Tilly Norwood's creator protested that she did not intend to replace people with slop, but rather to make people more creative. “I see AI not as a replacement for people, but as a new tool — a new paintbrush,” she wrote in a statement posted to Instagram. “Just as animation, puppetry, or CGI opened fresh possibilities without taking away from live acting, AI offers another way to imagine and build stories.”</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">In reality, of course, AI can be both: a way to replace human actors with dirt-cheap digital avatars, <em>and</em> a tool to enable surreal and hypnotic forms of creativity.</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">It is also, as of today, a social network. </p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;"><strong style="font-weight: 700;">II</strong>.</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">On Tuesday, <a href="https://www.platformer.news/r/f71f4072?m=51418983-c335-42dc-b433-9fac3bd4e54a" rel="noreferrer" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">OpenAI introduced Sora</a>, an <a href="https://www.platformer.news/r/70b77b6e?m=51418983-c335-42dc-b433-9fac3bd4e54a" rel="noreferrer" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">iOS app</a> that lets you create and share 10-second, AI-generated video clips in a feed. It was designed to look familiar, OpenAI employees said in a live broadcast on Tuesday morning, and indeed Sora closely resembles TikTok, Reels, and YouTube Shorts. </p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">The app, which is based on the Sora 2 model that the company released alongside it, is currently available on an invite-only basis in the United States and Canada. OpenAI gave me access on Tuesday morning, and I spent the next few hours putting the app through its paces. </p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">In its best moments, Sora had my friends and I shaking our heads at the improbably high-quality videos it could generate of us doing almost whatever we asked it to. It also had me wondering what happens when the majority of video we consume is not just synthetic but also highly personalized: tuned not just to our individual tastes and interests but also to our faces and voices.</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">Of course, Sora is not the first social app to incorporate AI-generated video: TikTok, Reels, Shorts have all been steadily filling up with it ever since tools like the original Sora first materialized last year. What makes Sora different is what it calls the cameo: digitized versions of users' faces and voices that the app can insert into prompts.</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">When you onboard into Sora, the app asks you to create your cameo. You recite a series of numbers into the camera and move your head according to its instructions; this gave OpenAI enough to create a surprisingly good likeness of my face and body. (The voice it gave my cameo sounded like me only intermittently, but still better than I might have guessed given that I only contributed a few words of dialogue to its training.)</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">From there, you can put your avatar into whatever situation you can imagine. I used Sora to imagine myself walking down the streets of San Francisco with a bulldog; trapped in the original Mortal Kombat game fighting Raiden; and recording a podcast only to see that my microphone had become sentient. Each video took a few minutes to create; Sora sent me a push notification when it was ready. You can then share the videos with followers, or privately to your friends in the app. There is also an option to download the video, which will add a Sora watermark to the clip.</p><!--members-only--><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">Browsing the For You feed, you'll see a mix of people you follow and other app users, though OpenAI says it will prioritize "connected content" — a term borrowed from Meta that means people you follow in the app. (Another data point for the OpenAI-is-transforming-into-Meta trend <a href="https://www.platformer.news/r/810398c8?m=51418983-c335-42dc-b433-9fac3bd4e54a" rel="noreferrer" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">we discussed here last week</a>.) There's also a Following feed and a Latest feed for everything that has been posted to the app in chronological order. (I do not recommend looking at this feed unless you get permission from your doctor.)</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">One more element borrowed, with a twist, from TikTok: If you see a post that inspires you, you can tap a "remix" button and describe the changes you'd like to see via text, and Sora will create a new video.</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">The truly novel thing about Sora, though, is that you can also do all of this to your friends, or the people you follow, depending on their settings. In a moment of considerable bravery, OpenAI CEO Sam Altman has currently set his account to let you place him into any prompt you can think of and share it into the feed. (One of the first videos I saw in Sora was a synthetic clip of Altman's cameo stealing a GPU to shore up the Sora launch.) I myself created (and did not share) a clip of Altman and me stepping into a pro wrestling ring.</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">On launch day, Altman became in every way the face of Sora — roughly every other clip in my Sora feed featured him one way or another, including in some time-worn engagement hacks. (One video I saw is essentially a deepfake of him pledging to give you 10 invite codes to Sora if you like the post. This does not work.) </p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">I suspect most people will not let their cameos be used in this way — and Altman should probably make his settings more restrictive. (You can also delete any cameos that have been made with your likeness.)</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">But OpenAI encourages you to create videos together using each other's cameos, and this indeed turned out to be the most fun I had with Sora on Tuesday. After inviting my friend Alex to the app, we both created cameos and spent the next few hours tormenting each other with provocative clips. (Alex used Sora to create an unsettlingly realistic clip of me performing at the Riyadh Comedy Festival.) </p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">You can just as easily use Sora to make more wholesome material — I also made clips of our cameos dancing — but suffice to say that is not where our minds went first.</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">How compelling is any of this? At launch, Sora is a fairly bare-bones product. Currently you can't add anything to your profile beyond a photo and a username. There is no feed of trending videos, and there is no way to change your cameo — if, like me, you wish you had worn a different shirt or combed your hair before recording.</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">Still, there's a germ of something interesting here. Like previous successful social products, Sora offers both a new creative tool and a compelling constraint. The cameo is the new creative tool, and the creative restraint is the limits of your own imagination. (Combined with, perhaps, the limits of the OpenAI content guidelines.) What can you imagine yourself or your friends (or Sam Altman) doing? And can you get the computer to make it? </p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">The results can be inconsistent. But when Sora hits, the result is almost always something you feel like sharing. ChatGPT's <a href="https://www.platformer.news/r/1006c6ef?m=51418983-c335-42dc-b433-9fac3bd4e54a" rel="noreferrer" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">Studio Ghibli moment</a> earlier this year showed the company already has a facility with stoking viral trends; and ChatGPT gives OpenAI a 700 million-user platform with which it can promote Sora, should it like to.</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">Studio Ghibli-style images turned out mostly to be a passing fad; it's possible that cameos will burn out just as quickly. But it seems just as likely to me that they become a standard creative tool for social apps. The social dynamic makes them fun.</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;"><strong style="font-weight: 700;">III</strong>.</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">Of course, you could just as easily browse Sora and dismiss it as slop. (Much of the commentary I read on Bluesky over the past day did just that.) The anti-slop backlash is real, and gathered momentum last week after Meta released Vibes, a dedicated feed of synthetic content inside the Meta AI app. </p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">After it was unveiled last week by Meta's chief AI officer, Alexandr Wang, <a href="https://www.platformer.news/r/20e5efe3?m=51418983-c335-42dc-b433-9fac3bd4e54a" rel="noreferrer" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">his X post was dogpiled by thousands of commenters</a> mocking the announcement. "We at Meta are delighted to announce we've created The Infinite Slop Machine That Destroys Children from the hit book Don't Create The Infinite Slop Machine That Destroys Children," read <a href="https://www.platformer.news/r/6b8097a4?m=51418983-c335-42dc-b433-9fac3bd4e54a" rel="noreferrer" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">one popular dunk</a>. </p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">Posts on Vibes are made with tools licensed from Midjourney and Black Forest Labs. They contain many fantastical images, just as Sora does, but without the human element — there are no friends and family here, just stimulating animated images presented in an infinite feed. </p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">Vibes appears to be off to a slow start; most of the clips I've seen there have fewer than 100 likes. Even if you take no issue with AI-generated material, I suspect you still might find Vibes boring. It lacks the madcap narratives of <a href="https://www.platformer.news/r/4b75c926?m=51418983-c335-42dc-b433-9fac3bd4e54a" rel="noreferrer" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">Italian brainrot</a> and the human connection that Sora brings with its cameos. It's pure soothing stimulation — Cocomelon for adults.</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">The popularity of Italian brainrot, which took over TikTok earlier this year, has more or less convinced me that slop is both popular and here to stay. The still-open question is what tools and constraints will make it fun both to create and to consume. Sora represents a provocative effort to provide one answer.</p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">And what if it <em>is</em> the answer? What if perfectly personalized entertainment takes over our screens and our socializing? The arrival of Sora has made those questions feel suddenly more urgent. This is the first social network that — on launch day — said it will disable infinite scroll for teens, and nudge adults to put their phones down when they've been browsing for too long. </p><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">It's a responsible step for OpenAI to take. But it might better be viewed as a warning. </p><div class="kg-card kg-image-card" style="margin: 0 0 1.5em; padding: 0;"><img src="https://www.platformer.news/content/images/2024/05/floating_linebreak_600px-1.png" class="kg-image" alt loading="lazy" width="600" height="157" style="border: none; -ms-interpolation-mode: bicubic; max-width: 100%; display: block; margin: 0 auto; height: auto; width: auto;"></div><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;"><strong style="font-weight: 700;">Talk about this edition with us in Discord: </strong><a href="https://www.platformer.news/r/3a0cce01?m=51418983-c335-42dc-b433-9fac3bd4e54a" rel="noreferrer" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">This link will get you in for the next week</a>.</p><h3 id="governing" style="margin-top: 0; font-family: -apple-system, BlinkMacSystemFont, Roboto, Helvetica, Arial, sans-serif; line-height: 1.11em; font-weight: 700; text-rendering: optimizeLegibility; margin: 1.5em 0 0.5em 0; font-size: 26px; color: #15212A;">Governing</h3><ul style="margin: 0 0 1.5em 0; line-height: 1.6em; padding-left: 1.3em; padding-right: 1.5em; list-style: disc; max-width: 100%;"><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/ea16280c?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>The Trump phone, which was supposed to launch in September, seems to be running late.</u></a> (Dominic Preston / <em>The Verge</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/b00c37cf?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>A look at how Nvidia’s Jensen Huang is shaping AI ecosystems globally and putting his company’s technology at the center of them.</u></a> (Michael Acton, Tim Bradshaw and Chloe Cornish / <em>Financial Times</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/40d5b441?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Google said it’s willing to share more data publishers to remedy its illegal monopoly on the ad tech market.</u></a> (Leah Nylen and Carmen Arroyo / Bloomberg)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/a65336ee?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Disney sent a cease-and-desist letter to Character.AI last week and demanded the company stop using its copyrighted characters without authorization.</u></a> (Sara Fischer / <em>Axios</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/80409cb9?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Google’s plan to force Android developers outside of Google Play to register with the company threatens to kill alternative app stores, F-Droid said.</u></a> (Ryan Whitwam / <em>Ars Technica</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/2b11258f?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Google’s Ad Transparency tool no longer shows political online advertisements that ran on its platforms at any point from any countries in the EU, effectively removing seven years of data.</u></a> (Samantha Cole / <em>404 Media</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/79d2fec9?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Meta is bringing facial recognition-powered safety features to Facebook in Europe, the UK and South Korea to help crack down on accounts impersonating public figures.</u></a> (Andre Revilla / <em>Engadget</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/3142b672?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>The data center boom has sent wholesale electricity prices in areas near data centers soaring as much as 267 percent in a month compared to five years ago, this analysis found.</u></a> (Josh Saul, Leonardo Nicoletti, Demetrios Pogkas, Dina Bass and Naureen Malik / Bloomberg)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/a5aafbb5?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Chinese hackers have breached the email servers of foreign ministers, researchers at Palo Alto Networks say, as part of a yearslong effort to target diplomats.</u></a> (Emily Forgash / Bloomberg)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/57366437?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Image sharing and hosting platform Imgur has shut off access to users in the UK following a fine by the country’s data protection watchdog.</u></a> (Ram Iyer / <em>TechCrunch</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/18cdf0e5?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Flights in Afghanistan have been grounded following a nationwide internet shutdown imposed by the Taliban.</u></a> Communication and essential services including banking and access to online education have been severely impacted. (Mahfouz Zubaide, Hafizullah Maroof and Anbarasan Ethirajan / BBC)</li></ul><div class="kg-card kg-image-card" style="margin: 0 0 1.5em; padding: 0;"><img src="https://www.platformer.news/content/images/2024/05/floating_linebreak_600px-1.png" class="kg-image" alt loading="lazy" width="600" height="157" style="border: none; -ms-interpolation-mode: bicubic; max-width: 100%; display: block; margin: 0 auto; height: auto; width: auto;"></div><h3 id="industry" style="margin-top: 0; font-family: -apple-system, BlinkMacSystemFont, Roboto, Helvetica, Arial, sans-serif; line-height: 1.11em; font-weight: 700; text-rendering: optimizeLegibility; margin: 1.5em 0 0.5em 0; font-size: 26px; color: #15212A;">Industry</h3><ul style="margin: 0 0 1.5em 0; line-height: 1.6em; padding-left: 1.3em; padding-right: 1.5em; list-style: disc; max-width: 100%;"><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/11466df0?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>OpenAI raked in $4.3 billion in revenue but burned $2.5 billion in cash in the first half of 2025, financial disclosures show.</u></a> (Stephanie Palazzolo, Amir Efrati and Cory Weinberg / <em>The Information</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/533979d3?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Elon Musk’s businesses, including Tesla and xAI, are reportedly experiencing a wave of departures of senior staff, who cite burnout, disagreements, and Musk’s politics as reasons.</u></a> (Stephen Morris and Hannah Murphy / <em>Financial Times</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/7f75d447?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>A look at how to opt out of having your conversations with Claude be used to train Anthropic’s LLMs.</u></a> (Reece Rogers / <em>Wired</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/2e0a7f1f?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>More than 20 researchers have left Meta, OpenAI, Google DeepMind and other big AI players to join a co-creator of ChatGPT at Periodic Labs.</u></a> (Cade Metz / <em>New York Times</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/956f1c89?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>CoreWeave struck a deal with Meta and will supply the social media giant with as much as $14.2 billion worth of computing power.</u></a> (Brody Ford and Dina Bass / Bloomberg)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/96fc065a?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Meta is reportedly acquiring chip startup Rivos to boost its internal semiconductor development.</u></a> (Kurt Wagner and Riley Griffin / Bloomberg)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/9d9406cf?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Google updated its AI Mode to provide a more conversational way for users to shop online.</u></a> (Jess Weatherbed / <em>The Verge</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/e37de37b?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Spotify CEO Daniel Ek is stepping down and becoming executive chairman at the start of next year.</u></a> CTO Gustav Söderström and chief business officer Alex Norström will become co-CEOs. (<em>Spotify</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/f42ab5ea?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Amazon introduced its three new versions of the Kindle Scribe, including one with a color screen, at its fall hardware event.</u></a> (Mark Gurman / Bloomberg)<ul style="line-height: 1.6em; padding-left: 1.3em; padding-right: 1.5em; max-width: 100%; margin: 0.5em 0 1em; list-style: circle;"><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/1af6a2bf?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>The new Kindle Scribes have a major redesign that makes them look more like tablets.</u></a> (Andrew Liszewski / <em>The Verge</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/2b01949b?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>The new Fire TV Omni QLED Series has an all-new processor; a new $40 Fire TV 4K compact streaming device will use a new OS called Vega.</u></a> (Ryan Epps / <em>Tom’s Guide</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/89027fa5?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Amazon is overhauling the Echo and Echo Show devices, and introducing the $100 Echo Dot Max and the $220 Echo Studio, its highest-end speaker.</u></a> (Mark Gurman / Bloomberg)</li></ul></li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/32ffbc9a?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Amazon Prime will have a FanDuel personalized bet tracking experience, AI highlights on demand and a customizable multiview offering when it airs NBA games next month.</u></a> We seem really determined to become a nation of gambling addicts. (Kurt Schlosser / <em>GeekWire</em>)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/12b5e304?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Adobe’s video editing software Premier will be available on the iPhone for the first time.</u></a> (Chris Welch / Bloomberg)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/739339dd?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>Apple-owned Beats unveiled new $200 Powerbeats Fit earbuds with minor durability improvements and a smaller case.</u></a> (Chris Welch / Bloomberg)</li><li style="margin: 0.5em 0; padding-left: 0.3em; line-height: 1.6em; color: #15212A;"><a href="https://www.platformer.news/r/5ed38073?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><u>DoorDash unveiled an autonomous delivery robot and a smart scale to help restaurants weigh orders to avoid missing items.</u></a> (Natalie Lung / Bloomberg)</li></ul><div class="kg-card kg-image-card" style="margin: 0 0 1.5em; padding: 0;"><img src="https://www.platformer.news/content/images/2024/05/floating_linebreak_600px-1.png" class="kg-image" alt loading="lazy" width="600" height="157" style="border: none; -ms-interpolation-mode: bicubic; max-width: 100%; display: block; margin: 0 auto; height: auto; width: auto;"></div><h3 id="those-good-posts" style="margin-top: 0; font-family: -apple-system, BlinkMacSystemFont, Roboto, Helvetica, Arial, sans-serif; line-height: 1.11em; font-weight: 700; text-rendering: optimizeLegibility; margin: 1.5em 0 0.5em 0; font-size: 26px; color: #15212A;">Those good posts</h3><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;"><em>For more good posts every day, </em><a href="https://www.platformer.news/r/ce496666?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank"><em>follow Casey’s Instagram stories</em></a><em>.</em></p><div class="kg-card kg-image-card" style="margin: 0 0 1.5em; padding: 0;"><img src="https://www.platformer.news/content/images/2025/09/Screenshot-2025-09-30-at-3.11.08---PM.png" class="kg-image" alt loading="lazy" width="600" height="163" style="border: none; -ms-interpolation-mode: bicubic; max-width: 100%; display: block; margin: 0 auto; height: auto; width: auto;"></div><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">(<a href="https://www.platformer.news/r/b532217b?m=51418983-c335-42dc-b433-9fac3bd4e54a" rel="noreferrer" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">Link</a>)</p><div class="kg-card kg-image-card" style="margin: 0 0 1.5em; padding: 0;"><img src="https://www.platformer.news/content/images/2025/09/Screenshot-2025-09-30-at-3.12.20---PM.png" class="kg-image" alt loading="lazy" width="600" height="515" style="border: none; -ms-interpolation-mode: bicubic; max-width: 100%; display: block; margin: 0 auto; height: auto; width: auto;"></div><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">(<a href="https://www.platformer.news/r/87dfdd41?m=51418983-c335-42dc-b433-9fac3bd4e54a" rel="noreferrer" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">Link</a>)</p><div class="kg-card kg-image-card" style="margin: 0 0 1.5em; padding: 0;"><img src="https://www.platformer.news/content/images/2025/09/Screenshot-2025-09-30-at-3.11.44---PM.png" class="kg-image" alt loading="lazy" width="600" height="524" style="border: none; -ms-interpolation-mode: bicubic; max-width: 100%; display: block; margin: 0 auto; height: auto; width: auto;"></div><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">(<a href="https://www.platformer.news/r/a2f595ca?m=51418983-c335-42dc-b433-9fac3bd4e54a" rel="noreferrer" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">Link</a>)</p><div class="kg-card kg-image-card" style="margin: 0 0 1.5em; padding: 0;"><img src="https://www.platformer.news/content/images/2024/05/floating_linebreak_600px-1.png" class="kg-image" alt loading="lazy" width="600" height="157" style="border: none; -ms-interpolation-mode: bicubic; max-width: 100%; display: block; margin: 0 auto; height: auto; width: auto;"></div><h3 id="talk-to-us" style="margin-top: 0; font-family: -apple-system, BlinkMacSystemFont, Roboto, Helvetica, Arial, sans-serif; line-height: 1.11em; font-weight: 700; text-rendering: optimizeLegibility; margin: 1.5em 0 0.5em 0; font-size: 26px; color: #15212A;">Talk to us</h3><p style="margin: 0 0 1.5em 0; line-height: 1.6em; color: #15212A;">Send us tips, comments, questions, and Sora 2 prompts: <a href="https://www.platformer.news/r/dfc519ca?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">casey@platformer.news</a>. Read <a href="https://www.platformer.news/r/d272d054?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; color: #2047FF; text-decoration: underline;" target="_blank">our ethics policy here</a>.</p><table class="kg-card kg-button-card" border="0" cellpadding="0" cellspacing="0" style="border-collapse: separate; mso-table-lspace: 0pt; mso-table-rspace: 0pt; width: 100%;" width="100%"><tbody><tr><td class="kg-card-spacing" style="font-family: -apple-system, BlinkMacSystemFont, Roboto, Helvetica, Arial, sans-serif; font-size: 18px; vertical-align: top; color: #15212A; padding: 0 0 1.5em 0;" valign="top"><table class="btn" border="0" cellspacing="0" cellpadding="0" align="center" style="border-collapse: separate; mso-table-lspace: 0pt; mso-table-rspace: 0pt; box-sizing: border-box; width: auto;" width="auto"><tbody><tr><td align="center" style="font-size: 18px; vertical-align: top; color: #15212A; padding: 8px 20px 9px; background-color: #2047FF; border-radius: 6px; text-align: center; font-family: -apple-system, BlinkMacSystemFont, Roboto, Helvetica, Arial, sans-serif;" valign="top" bgcolor="#2047FF"><a href="https://www.platformer.news/r/31639f55?m=51418983-c335-42dc-b433-9fac3bd4e54a" style="overflow-wrap: anywhere; box-sizing: border-box; color: #FFFFFF; cursor: pointer; display: inline-block; font-size: 15px; font-weight: 600; margin: 0; text-decoration: none;" target="_blank">Sponsor a Newsletter</a></td></tr></tbody></table></td></tr></tbody></table><table class="kg-card kg-hr-card" role="presentation" width="100%" border="0" cellpadding="0" cellspacing="0" style="border-collapse: separate; mso-table-lspace: 0pt; mso-table-rspace: 0pt; width: 100%;"><tbody><tr><td style="font-family: -apple-system, BlinkMacSystemFont, Roboto, Helvetica, Arial, sans-serif; vertical-align: top; color: #15212A; margin: 0; padding-top: 1.5em; padding-bottom: 3em; font-size: 17px;" valign="top"><!--[if !mso]><!-- --><hr style="position: relative; width: 100%; margin: 3em 0; padding: 0; height: 1px; background-color: transparent; border: 0; border-top: 1px solid #e0e7eb; display: none;"><!--<![endif]--><table class="kg-hr" role="presentation" border="0" cellpadding="0" cellspacing="0" style="border-collapse: separate; mso-table-lspace: 0pt; mso-table-rspace: 0pt; width: 100%;" width="100%"><tbody><tr><td style="font-family: -apple-system, BlinkMacSystemFont, Roboto, Helvetica, Arial, sans-serif; vertical-align: top; color: #15212A; padding-top: 1.5em; padding-bottom: 3em; margin: 0; padding: 0; border-top: 1px solid #e0e7eb; font-size: 0; line-height: 0;" valign="top"> </td></tr></tbody></table></td></tr></tbody></table>
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